Sana Ahmed, Product Marketing Specialist

Sana Ahmed is a Product Marketing Specialist who brings go-to-market execution, long-term market presence and strategy for tech-SaaS companies. 

With winning sales enablement collateral, positioning and competitive analysis, Sana brings over 11 years of experience leading cross-departmental teams and executing product objectives for internal and external clients.

Working with large and complex products, sana has worked with award winning products including billion dollar pre-IPO companies to deliver tens of millions of dollars in revenue including 300% quarter-over-quarter sales cycle increases.


Sana Ahmed’s 2+ years at Sprinklr include:

Product Marketing Manager @Sprinklr 

 

SanaDotCom Consulting

  • Build out Product Marketing processes for product revenue goals for companies including startups, Fortune 100, Fortune 500, B2B and Enterprise
  • Strategically plan and execute go-to-market of features and enhancements for Sales Pipeline
  • Recreate product narrative to tie in all parts of the SaaS platform with company’s managed and strategic services
  • Create and execute Product Marketing Roadmap to prioritize collateral for large revenue deals and new markets

Product Marketing Manager @IgnitionOne

  • Singlehandedly managed 10 products in SaaS, Managed and Strategic Services for IgnitionOne
  • IgnitionOne is a Marketing Cloud Platform which manages over 300 million users monthly in 55 countries and powers more than $30 billion in revenue each year for leading brands, including General Motors, CenturyLink, Bridgestone, La Quinta and Fiat, as well as advertising agencies such as 360i, GroupM and iProspect.
  • Worked with a global team of 30+ product managers and business owners to take products to market on a global scale

Mashable, Assistant to Director

  • Right hand to COO
  • Assisted COO, CFO, CEO Pete Cashmore
  • Project management for each department including: Sales, Biz Dev, Editorial, HR, Ad Ops and Community Management
  • Accolades include being envisioned small biz vertical and winning Webby’s award for it

Non-Profit Literacy, Assistant Director

  • Generated Grant proposals that raised over $500k annually
  • Coordinated charity events generating over $300k annually
  • Prepared training materials around academic life-cycle to support teachers at school sites

Kaplan, Site Supervisor

  • Managed school site programs generating over $500k annually
  • Trained dozens of teachers and managed hundreds of students
  • Raised program revenue by boosting student enrollment & creating largest program site in the city

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